The ten by 10 Ambassador group represent the Smelter workforce, and are committed to supporting the framework of idea generation and culture change across the site, vital ingredients for the tenby10 project’s success. The Ambassadors encourage ‘shop floor’ involvement in the tenby10 project through groups of influential operators and maintainers who reality check ideas before implementation. They also act as conduits to employees for ideas and generally be ambassadors for the tenby10 project. Some of the Ambassador initiated projects include: